Packaged for Life: Coffee & Tea

Published by viction:ary

In our haste to consume the things we love, we often disregard or discard packaging without a second thought. While many would argue that they bear no significance or should be done away with in our quest to save the environment, there is a lot more to packaging design than meets the eye. On top of conveying a brand’s personality, purpose, or message meaningfully and embodying its contents in ways that catch the eye, a seemingly ordinary bottle or box can become an artist or designer’s canvas for extraordinary creative expression.

Packaged for Life: Coffee & Tea highlights some of the most delightful packaging design work for what the U.N. Food and Agriculture Organisation deems ‘the most consumed beverage in the world after water’. Coupled with a booklet of fun facts about the products themselves, it serves as a vessel of inspiration that celebrates the overlooked tactile beauty of our favourite things.


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Publisher: viction:ary
Author: viction:ary
Illustrated by Chiu Road
Format: Paperback
Language: English
Number of pages: 256
Dimensions: 14,8×19,7cm
Publication date: December 2020
ISBN: 9789887972747

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